Team
We have come together to form a team that thrives on creating unique experiences that exceed expectations for our clients. With professional backgrounds from across the nation and headquartered near bucolic San Luis Obispo, CA, our leadership brings major market experience with a boutique attitude.
Suzy Da Silva
Owner & Chief Executive Officer
Suzy has 20 years of experience in both direct response and traditional media. She has been responsible for building brands from the ground up with multi-touch, integrated media campaigns that drive direct sales and brand awareness. She has a penchant for data and leveraging it to both optimize campaigns and prove out results. Suzy has leveraged her experience for brands such as AAA Auto Club & Insurance, Sky Caddie, Tae Bo, and Yelp.
Kathy Mitchell
Chief Marketing Officer
Kathy brings 30 years of advertising, marketing and branding expertise to the CEMM team. Well versed in traditional and digital solutions, Kathy has spent her career in global agencies, small boutique shops, and also ran her own agency for ten years. An accomplished professional in the industry, Kathy has worked on brands like Chevron, Dreyer’s, PG&E, and Wells Fargo, and considers her many successful campaigns and client relationships badges of honor.
Roxy Rini
Vice President of Operations
Roxy has been on the client service and media buying side of the business for over 15 years. She has run media campaigns for companies like IHRA, José Olé, Ling Ling, My Pillow, and Zero Water, smoothly managing all details, including initial research, execution, back-end invoicing, and analysis. Roxy excels in her positive and productive relationships with media partners, outlets, and vendors, which means successful campaigns for our clients.
Wayne de Jager
VP, Digital Strategy
Wayne specializes in creating online and mobile marketing solutions for world-class clients. Drawing on a strong branding and strategy background, he blends user experience savvy and a seasoned design sensibility to truly build brands and promote them. Wayne has a proven track record in delivering strategy, creative, and execution of successful digital products, platforms, and marketing campaigns. He’s been a trusted partner to major media companies and consumer brands, and has additional IP licensing, creation, and distribution experience for brands like Johnson & Johnson, Accenture, FedEx, Wine.com, Pattern Energy, Hess Persson, Foley Wines, and Ajinomoto.
Kisitina Venegas
Executive Creative Director
Kisitina brings eighteen years in branding experience to all her designs. She is passionate about creating unique ideas that capture and delight the imagination, and believes that at the heart of every great brand lies a powerful idea that is able to live, grow, and change over time. Past clients include: Plum Organics, NCAA, Lucy Activewear, SHN, L.A. Times, Answers.com, Better Place, YWCA, California Natural Products, Target, Nutiva, Napa Valley Vintners, and Guittard Chocolate Company.